KJLH radio advertising can be a great way to promote your company and reach new customers. Whether you're looking to target the local market or a national audience, we can help you plan a campaign that will get results!
Kjlh (102.3 FM) is an urban station in the area that has been broadcasting from 1965 to this day. The station's programming is based on R&B, soul music, and sometimes also includes hip-hop and gospel. It's one of the most popular radio stations in Los Angeles.
Listeners of all ages love it, especially those who live near 102.3 Mhz. They are searching for great songs with a unique touch. The station broadcasts Monday through Saturday, from 7 AM to 8 PM and Sundays at 9 AM to 12 PM.
This station's format is varied and geared towards young listeners. It offers different music genres to fit their tastes. Although it was initially competing with more established stations, the station has become a reliable and loyal broadcaster.
You should choose a radio station with a wide enough audience and the right demographic when advertising on radio. This information can be accessed by reaching out directly to the station and asking for their advertising rates. You might be surprised by what results you get!
Another good option is to contact a marketing agency that has a traditional team, as they can leverage their years of experience in the marketplace. They can help you choose the right radio station for your campaign.
Talk Radio
Talk radio is an extremely popular type of radio. It can be a great way to reach a broad audience. Cumulus Media, iHeartMedia and many other media companies own many talk radio stations.
They broadcast a wide variety shows and formats including news and sports. Talk radio stations can also specialize in one topic.
CBC Radio Canada is Canada's public radio station. It broadcasts radio programming as well other content like podcasts and videos. It is also the home of CBC News. This site features Canadian and worldwide news stories.
Advertising on CBC Radio allows you to reach a huge audience across Canada. This can be a very effective way of advertising your business. There are many types to choose from, including sponsorships, live reads, and branded promos.
If you want to reach a specific market, or if you have an idea for a specific kind of ad, you can also contact the station and ask about their advertising rates. It's important you realize that radio stations can be more expensive than others. Therefore, before you launch an ad campaign, make sure to verify their rates.
FAQ
How much does advertising on social media cost?
Social media advertising is expensive if you choose to take this route. You will be charged monthly based on how much time you spend on each platform.
Facebook - $0.10 for 1,000 impressions
Twitter - $0.20/1000 impressions (if applicable)
If you send out invitations to Linkedin, $0.30 per 1,000 impressions
Instagram - $0.50 per 1,000 impressions.
Snapchat – $0.60 per 1,000 impressions ($0.40 for each user)
YouTube – $0.25 per 1000 views
Tumblr Text Posts - $0.15 Per 1,000 Impressions
Pinterest - $0.05 per 1,000 impressions per month
Google + - $0.15 - $0.20 per 1 Million Impressions
Tumblr - $0.15- $0.20 per 100,000 impressions
Vimeo - $0.20 to $0.25 per 10,000 impressions
Soundcloud – $0.20-$0.25 for 1 million plays
StumbleUpon - $0.20 -$0.25 per 1 billion pageviews
Digg - $0.20- $0.25 for 1000 diggs
Reddit $0.20-$0.25/1000 comments
Wordpress - $0.20 - $0.25 for 500 comments
Flickr - $0.20 -- $0.25 per 5,000 photo uploads
What is the primary purpose of advertising?
Advertising is more about connecting with customers than just selling products.
Advertising is about communicating values and ideas to people who are interested in your products or services. Advertising is about changing minds and attitudes. It's all about building relationships.
It is all about making people feel good.
If you don't understand your customers' needs, you can't market to them.
So before you start any advertising project, you should first understand your customer's needs and wants, and buying habits.
You can then design ads that resonate with them.
What is the best way to advertise in print?
Print advertising is an effective way to reach consumers. Many companies use it to promote products and services. It is designed to attract the attention of the customer.
Print ads are typically short (1 page) and usually include text, photos, logos, or other graphics. You may also find sound, animation, video and hyperlinks.
The main types of print advertisements are classified as follows:
1. Brochures - Large format printed brochures are used to draw people in to stores. Brochures can often be adorned with brightly colored images and eye-catching designs.
2. Catalogues: These are smaller versions or brochures. These are often sent to customers who have asked for information on particular items.
3. Flyers – These are small pieces made of paper that are distributed at events, such as fairs or concerts. They are generally free but must be paid for if they are handed out at retail outlets.
4. Flyers are also available in posters. They are often displayed on walls, fences, or buildings. They are typically created using computer software programs that aim to attract the attention of passersby.
5. Direct mail - These are letters or postcards that are sent directly to potential customers. These are sent out by companies to remind customers about their business.
6. Newspaper ads - These ads are published in magazines and newspapers. These ads are often quite long and include both text and images.
What should you know about TV advertising?
Television advertising is a powerful medium to reach many people at one time. It was also very costly. It is powerful, however, if it is used well.
There are many different types of TV ads, but they all have certain common characteristics. When planning any TV ad, the first thing you should do is ensure that it fits within its category. Do not attempt to run a lifestyle advertisement as a product advert. Your message should be consistent across the entire campaign.
The second thing to remember is that the best time to air your ads is during prime-time hours. This is because many viewers are able to relax in front of the TV while watching. You want them to be able focus on your words and not get distracted by the TV.
You don't have to be rich to achieve great results. The opposite may actually be true. According to a University of California study, commercials that aired on popular TV shows had lower sales than those that aired on unpopular programs. It is important to do the right thing if your TV advertising budget is large.
What are the basics of radio advertising?
It is important that you understand the differences between media. Remember that media can complement each other and are not necessarily competitive.
Radio advertising can be extended to television. Radio complements television advertising by reinforcing key messages or providing additional information.
TV commercials are often too long for radio listeners. Radio ads tend to be shorter and more affordable.
Is it possible for traffic to be free?
The traffic that is free comes from organic search results and does not require you to pay for ads. This traffic is known as natural or organic traffic. There are many ways you can get free traffic.
Article Marketing is one way to get free traffic. Paid ads are more expensive than the CPC. Article marketing is also referred to as content marketing.
Social Media Marketing - These social media sites, such as Facebook, Twitter or LinkedIn, allow you to advertise your business. You can use these platforms to post updates, share photos and build relationships with people who may become potential customers. Many businesses opt to purchase ad space on social networks because they want to reach a larger audience for a more affordable price.
Blogging – Blogging is another way to get free traffic. Writing quality content that people like reading will help you attract visitors. Once your blog is attracting visitors, it's possible to make money from it by selling products and/or services.
Email Marketing: Email marketing is a proven method to increase traffic to your website. Sending emails regularly is a good strategy to grow your list of subscribers and eventually sell them something.
What should you know about internet marketing?
Internet advertising has become an integral part any business strategy. It helps companies reach potential customers at a low cost. There are many kinds of internet advertising. Some are completely free while others require payment.
There are also several ways to advertise on the internet, including banner ads, pop-up ads, search engine optimization (SEO), pay-per-click (PPC) advertisements, social media marketing, e-mail marketing, and mobile marketing. Each method comes with its own set of advantages and disadvantages.
Statistics
- It collects money from the advertisers, keeps 32% for its role in facilitating the process, and the remaining 68% goes to the publisher (you). (quicksprout.com)
- Advertising's projected distribution for 2017 was 40.4% on TV, 33.3% on digital, 9% on newspapers, 6.9% on magazines, 5.8% outdoor, and 4.3% on radio. (en.wikipedia.org)
- Google will display whichever ad type (CPM or CPC) is expected to earn more revenue for the publisher, which is in Google's best interest since they take a 32% share of the revenue. (quicksprout.com)
- This means that at least 50% of an ad needs to be shown on the screen for at least one second. (quicksprout.com)
External Links
How To
How to make sponsored ads on Facebook
Facebook has been one of the most popular social media platforms. Globally, there are 1.79 Billion active monthly users. The number keeps growing every day.
Facebook is completely free. However, you will need to pay to reach your target audience. You can use paid advertising options such as banners, promoted posts, etc.
Login to an app you already have registered. Click "Create New App" if you don't have an app already registered. Follow these steps:
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Click "Add Platform" in the Apps section.
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Select "Advertising", then click on Continue.
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Complete the form and send it in.
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After approval, you will be issued a Client ID as well as a Secret Key. Copy them down.
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Copy the keys and paste them into the fields.
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Enter the campaign name, then choose the currency.
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Click "Begin Campaign".
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Follow the steps until the banner appears. Next, copy the URL to return to your Facebook Page.
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Paste your code in the box provided by Facebook.
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Click "Save Changes".
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Your ad should now be live!
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Repeat steps 10 through 12 for each additional banner you want to create.
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After you're done, click "Continue". The rest of the process will continue.
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Finish the last step to create your ad-group.
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To view all your campaigns, click on the "View All Ads” button once you have completed.
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Click "Remove ads" next to each ad to remove it.
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If your campaign is not producing results, make sure you have followed the instructions.
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Check the date range you have chosen for your campaign.
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Be sure to set your budget correctly
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Save your changes.
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Before you click "Submit", please review the settings.
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Wait for your ads appear on your timeline
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Congratulations for a job done well!
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Now let's look at some tips for improving your results.