KFI-AM, a Los Angeles radio station, is very popular. It broadcasts at approximately 640 AM. The signal is heard in most of west North America, including Arizona & Nevada. It broadcasts news and other talk during the day. It's a top 40 music station in the evening. KFI also supplies national syndication shows, in addition to the local program.
KFI, the flagship station for the Los Angeles Dodgers in the 1960s was KFI. Throughout the 1970s, it aired the entire Dodgers game. KFI became the primary source for war news in Los Angeles after World War II. KFI also carried the NBC network weekend radio service.
KFI began playing adult top 40 music in the mid-1970s. There were many popular disc jockeys, interspersed between aggressive coverage of local sports. Dave Diamond was the evening host. Bob Shannon survived, and later became a film actor coach in Los Angeles.
"The Swingin' Years" was a nationally syndicated show for 25 years. Chuck Cecil hosted the show from 1956 to early 1970s. It aired on KFI prior to moving to KKJZ Long Beach.
KFI changed from a top 40 format to a news- and talk station in the late 1970s. Scott Ellsworth's program, "Scott's Place," featured jazz music. Other hosts included Ted Rall and Charlie Fox.
Lohman & Barkley formed a morning duo. They also hosted live calls-in shows. Casey Bartholomew, a board operator, wrote many "updates" that were very popular. Tim Kelly contributed to the Bill Handel Program.
KFI also plays a leading role in the Emergency Alert System of the Western U.S. by providing play-by-play broadcasts for other stations in Southwest. Its transmitter site is in La Mirada, California. It has shut down its HD signal as of August 12, 2015.
KFI owns an iHeartRadio online streaming platform. There are two local shows, one of which is a national syndicated talk show. All hosts are Southern Californians. Some of the most well-known personalities on radio have made appearances on the station.
KFI's lineup changed a lot over the past ten years. Many of the older hosts have left the station. Some have returned. Neil Saavedra now serves as the marketing director. Mike Nolan is now the marketing director.
KFI has also added programs. Mike Nolan is back on the air, after a long hiatus. He was a subject matter specialist for aviation-related topics with KFI 103.5. He is also host of Sunday's Jesus Christ Show.
On the day of KFI's 50th anniversary, it featured interviews with former NBC Radio personalities. Tim & Ev Kelly, the "Swingin' Years," and Mark Thompson were among the guests. Among the other guests were Tom Leykis, who hosted a political oriented "combat radio" program. Dave Hull, who hosted a weekly talk show, joined the lineup in 2013.
KFI's 50th anniversary celebration was held at Burbank radio station, CA. Cox Broadcasting acquired KFI for $15million. This was the highest amount ever paid to a radio station.
FAQ
Why not use social media advertising for your business?
Social Media Marketing (SMM), allows you reach customers wherever they are on social media networks like Facebook, Twitter and LinkedIn. These networks can be targeted with keywords.
This advertising method is cost-effective because it costs less to market online than traditional methods. It also allows you to build strong relationships with your current and potential clients.
It's very easy to start using social networks to promote your business. You only need a smartphone or computer and internet access.
What is the best way to advertise in print?
Print advertising is a good medium to communicate effectively with consumers. Many companies use it to promote products and services. Its main purpose is to grab the attention of consumers.
Print ads are usually one page in length and can include text, images and logos. These ads may include sound, animation and video as well as hyperlinks.
Here are the main types and classifications of print advertising:
1. Brochures - Large format printed brochures are used to draw people in to stores. Brochures are filled with eye-catching designs, colorful pictures, and attractive graphics.
2. Catalogues – These are smaller versions to brochures. They are typically sent to customers who have requested information on specific items.
3. Flyers – These are small pieces made of paper that are distributed at events, such as fairs or concerts. If they are given out at retail outlets, they can be obtained for free, but you must pay for them.
4. Posters - These flyers can be larger than the ones you see on the flyer. They can be displayed on fences, walls, or buildings. These are often created with computer software programs to grab the attention of passersby.
5. Direct mail – This is a direct mailing of letters or postcards directly to customers. These are sent periodically by companies to remind current customers about their business.
6. Newspaper Ads - These are placed in newspapers and magazines. They are usually quite long and contain both text and images.
Is there a way for me to get free traffic?
Free Traffic refers to the traffic that comes directly from organic search results without paying for ads. This type is known as natural, or organic traffic. There are many methods to obtain free traffic such as article marketing or social media marketing.
Article Marketing is one way to get free traffic. Paid ads are more expensive than the CPC. Article marketing is also known as content marketing.
Social Media Marketing - Social media sites like Facebook, Twitter, and LinkedIn allow you to promote your business through advertising. These sites allow you to update, share photos, and develop relationships with people who could become customers. Many businesses choose to pay for ad space on social media websites because they want to reach a wider audience at a lower price.
Blogging – Blogging is another way to get free traffic. High quality content will draw people to your blog. Once you're attracting visitors, you can monetize your blog by selling products or services.
Email Marketing – Email marketing has been around ever since the dawn of the Internet. However, it remains one of your best methods to drive traffic to you website. Sending emails regularly is a good strategy to grow your list of subscribers and eventually sell them something.
How do I choose my target market?
Start with yourself, and the people closest to you. If you don't know where to begin, ask yourself, "who am I trying to reach?"
Ask yourself these questions: Who do you consider the most influential in your industry? What are their biggest challenges? Who are the smartest people in my industry? Where can they be found online?
Start at the beginning of your business. Why did your start? What problem were you able to solve and how did this happen?
These answers will allow you to determine who your ideal customers are. This will allow you to learn more about your ideal customers and their motivations for buying from you.
You can also look at your competitors' websites and social media pages to find clues about whom they cater to.
Once you have identified your target customers you will need to choose the channel to reach them. For example, if your company provides services to real estate agents, you might create an informational website targeting home buyers.
If your company provides software to small businesses, you might consider creating a blog for those owners.
You could also create a Facebook account for teens if you sell clothing. Or if you're a restaurant owner, you could set up a Twitter account for parents looking for kid-friendly places to eat.
It is important to remember that there are many methods of getting your message across.
How much does advertising on social media cost?
This route is not for everyone. Based on the time spent on each platform, you will be charged monthly.
Facebook - $0.10 Per 1,000 Impressions
Twitter: $0.20 per 1,000 impressions (if your tweet is on Twitter)
If you send invitations, Linkedin: $0.30 per 1,000 impressions
Instagram - $0.50 per 1,000 impressions.
Snapchat - $0.60 for 1,000 impressions ($0.40 Per User)
YouTube - $0.25/1000 views
Tumblr – $0.15 per 1000 impressions for text postings
Pinterest - $0.05 per 1,000 impressions per month
Google+ - $0.15 to $0.0.20 per 1,000,000 impressions
Tumblr - $0.15- $0.20 per 100,000 impressions
Vimeo - $0.20 to $0.25 per 10,000 impressions
Soundcloud - $0.20-$0.25 per 1 million plays
StumbleUpon - $0.20 -$0.25 per 1 billion pageviews
Digg - $0.20- $0.25 for 1000 diggs
Reddit $0.20-$0.25/1000 comments
Wordpress - $0.20 to-$0.25 for 500 comments
Flickr - $0.20 -- $0.25 per 5,000 photo uploads
What are the basics of television advertising?
Television advertising can reach a lot of people quickly and is very effective. It was also quite expensive. However, if you use it well, it can be incredibly powerful.
There are many different types of TV ads, but they all have certain common characteristics. Planning any TV ad should start with ensuring it fits in its category. It is not a good idea to try and run a lifestyle TV commercial while running a product or service commercial. Your message must be consistent throughout the campaign.
Remember that prime-time is the best time for your ads to be aired. This is because the majority of viewers will watch TV while they relax in front a set. They should be able to concentrate on what you are saying.
You don't have to be rich to achieve great results. Actually, it could be the contrary. The University of California conducted a study that found commercials shown on popular programs were less likely than those on non-popular programs to sell products. Make sure you are doing it right if you're spending a lot on TV advertising.
What is radio advertising?
It is important to understand the interdependence of different media types. Remember that media can complement each other and are not necessarily competitive.
Radio advertising can be extended to television. Radio can complement TV advertising by reinforcing key messages, and providing additional information.
TV commercials are often too long for radio listeners. Radio ads are often shorter and cheaper.
Statistics
- Advertising's projected distribution for 2017 was 40.4% on TV, 33.3% on digital, 9% on newspapers, 6.9% on magazines, 5.8% outdoor, and 4.3% on radio. (en.wikipedia.org)
- Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. (en.wikipedia.org)
- Nonetheless, advertising spending as a share of GDP was slightly lower – about 2.4 percent. (en.wikipedia.org)
- It collects money from the advertisers, keeps 32% for its role in facilitating the process, and the remaining 68% goes to the publisher (you). (quicksprout.com)
External Links
How To
How to make Sponsored Ads on Facebook
Facebook has been one of the most popular social media platforms. Globally, there are 1.79 Billion active monthly users. This number continues to grow every day.
Facebook is free but you must pay to reach your audience. Paid advertising options include promoted posts and banners.
If you already have an application registered, log into your existing app. Or click "Create New App." These are the steps to follow:
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Click "Add Platform", under the Apps section.
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Click Next, and select Advertising.
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Please complete the form and submit it.
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After approval you will receive a ClientID and Secret key. These keys and Client IDs should be copied.
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Paste the keys in the appropriate fields.
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Enter the name of your campaign, and then select the currency.
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Click "Begin Campaign".
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Follow the instructions until your first banner appears. Then copy the URL and go back to your Facebook page.
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Paste the code into Facebook's box.
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Click "Save Changes".
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Your ad should now be live!
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For each additional banner that you wish to make, repeat steps 10-12.
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Click "Continue" when you're done.
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Create your final ad group.
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Once you're done, click on "View All Ads", to view all of your campaigns.
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Click the "Remove Advertisements" button next to any ad.
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If your campaign is not producing results, make sure you have followed the instructions.
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Be sure to verify the date range of your campaigns.
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Make sure you set your budget appropriately.
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You can save your changes.
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Before you click "Submit", please review the settings.
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Wait for your ads appear on your timeline
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Congratulations for a job done well!
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Let's now look at some tips to improve your results.